Top Fintech Industry Trends to Watch for in 2023

Christina Trampota
5 min readNov 21, 2022
Image: Unsplash

The past couple of years have been the most turbulent times in recent memory. That’s saying something for a generation that has overcome one of the worst recessions in human history.

Even before the world could recover from the tragic deaths of millions of people due to the pandemic, the Russia-Ukraine war triggered a global supply chain crisis, a hunger crisis in the developing world, and a real threat of sucking the world into “another” global recession. Even the crypto world witnessed shock and awe as trillions worth of wealth were wiped out of the market.

As tragic as the circumstances are, they offer new opportunities for the world and shift the ground beneath us. The pandemic made work from home the new normal rather than a nice-to-have perk. The threat of a looming recession is compelling economies traditionally prone to knee-jerk reactions to free trade agreements into doubling down on them. Businesses, governments, communities, non-profit organizations, and individuals are now increasingly open to digital innovation and accepting its benefits, especially in finance. Here are 3 areas in finance that will witness a tremendous transformation in the coming year.

Embedded Finance
Embedded Finance refers to the integration of banking services into non-banking products, services, and platforms, ultimately…

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Christina Trampota

Product and Growth for the Digital Customer by day, Professor at night. Global Innovation Leader, Startup Advisor, Public Speaker, Board Member